Small Business comparison
Klaviyo vs Mailchimp for Small Business 2026
We compare Klaviyo and Mailchimp side-by-side for Small Business workloads — pricing, geo-coverage, protocol support, and real-world reliability.
Our pick for Small Business
Klaviyo
Rated 4.8/5 overall
| Winner Klaviyo | Mailchimp | |
|---|---|---|
| Rating | ★★★★ 4.8 | ★★★★ 4.3 |
| Starting price | $20.0/month | Custom |
| Countries | — | — |
| Types | ecommerce, automation | starter, automation |
| Free trial | No | No |